WhatsApp Template Changed from Utility to Marketing? Here’s the Exact Fix
Utility vs Marketing: Understand the Difference First Utility Template = Informational Marketing Template = Promotional If the message tries to sell, it
How to Automate WhatsApp Business Workflows and Reduce Manual Responses
WhatsApp Business has become essential for businesses, but it comes with a hidden cost: 3-5 hours spent daily answering repetitive messages. A
Optimize WhatsApp Business Catalog to Close More Sales
The WhatsApp Business Catalog acts like your mobile storefront, a place where customers can explore your products or services right inside WhatsApp.
WhatsApp Messaging Limits Are Changing from October 7, 2025 – Here’s What You Need to Know
Meta is making a big change to how messaging limits work on WhatsApp Business. Starting October 7, 2025, your business will no
5 Tips to Optimize WhatsApp Flows Effectively
If WhatsApp flows aren’t delivering results for your business, don’t dismiss their potential just yet. WhatsApp Flows are one of the simplest,
5 Proven Tips to Improve Your CTWA Campaign Performance
Click-to-WhatsApp Ads (CTWA) have emerged as a powerful alternative to Facebook and Google ads, largely due to their seamless integration with WhatsApp.
Automate Bulk WhatsApp Broadcast Messaging
WhatsApp is definitely a better marketing channel than Email or SMS. But that doesn’t mean WhatsApp doesn’t have its shortcomings. The real
WhatsApp Marketing for Small Businesses: Budget-Friendly Strategies That Work
Why WhatsApp Marketing Is the Best Budget Option for Small Businesses If you’re a small business owner and want to grow without
The Future of WhatsApp Marketing: Predictions and Insights
Why WhatsApp Marketing Is Just Getting Started More than 50 million businesses already use WhatsApp Business, and that number is only expected
How to integrate a WhatsApp chatbot with Serri
Serri simplifies integrating WhatsApp chatbots, leveraging Google Dialogflow. Steps for Integration: Update Chatbot: Handle Multiple Chatbots: Change JSON Key:
Top 10 Best Practices for WhatsApp Marketing Automation
WhatsApp marketing automation uses software to send messages to customers based on preset triggers. It helps businesses stay connected and communicate effectively
WhatsApp Marketing for B2B Businesses
WhatsApp is becoming a powerful tool for business-to-business (B2B) marketing. It boosts engagement, smooths communication, and can help grow businesses. What is
Meta’s Frequency Capping on WhatsApp Explained: What Marketers Need to Know
Meta has rolled out a key update for businesses using the WhatsApp Business API, Frequency Capping. This new feature improves user experience
Top WhatsApp Marketing Trends to Watch in 2025
Why is WhatsApp Marketing Essential? With billions of users engaging with WhatsApp multiple times daily, businesses are increasingly adopting it as a
How To Editit Your WhatsApp Business Profile in Serri
Editing your WhatsApp Business profile on Serri is easy: Update Info: Save: Don’t forget to save your changes. Need help? Serri’s support
WATI vs. Serri: The Ultimate WhatsApp Marketing Tool Comparison for Businesses
As businesses increasingly rely on WhatsApp for customer engagement and marketing, choosing the right platform becomes crucial. This comparison examines WATI and
How to send Bulk broadcast WhatsApp messages in 2025
Bulk broadcasting is now a go-to strategy for businesses aiming to connect with a large audience quickly and easily. WhatsApp is one
How to Create and Send Media-based WhatsApp Template Messages
Media-based WhatsApp template messages are pre-made formats that include images, videos, documents, and interactive buttons. WhatsApp approves these templates to meet their
Top 5 Best Wati alternatives for businesses in 2025
Wati is a WhatsApp support tool from Clare.ai, an official WhatsApp Business Solution Provider (BSP). It helps businesses of all sizes to
How to use parameters to create a WhatsApp Template Message
Parameters are placeholders in your WhatsApp template message. They help to personalize each message before sending it for approval. Here’s how to
WhatsApp Chatbot or Web Chatbot? Complete Comparison to Help You Decide in 2025
In today’s digital age, businesses are constantly seeking smarter ways to connect with customers and streamline operations. One of the most effective
Phone Number Guidelines for WhatsApp Business API
Are International Phone Numbers Accepted for WhatsApp Business API? Yes, you can use phone numbers from any country for the WhatsApp Business
WhatsApp API Procurement Fee for Businesses: A Simple Breakdown
Is there any fee for getting the WhatsApp Business API for a brand/business? No, Serri does not charge for the WhatsApp Business
SMS vs WhatsApp: Which Communication Channel Drives Better ROI?
These days, good communication is crucial for any business. Whether you chat with customers, share updates, or promote products, how you do
How to Optimize WhatsApp Template Messages for Quick Approval
What’s a Template Message? A template message is a pre-approved message you can send to your customers. It helps you stay connected
WhatsApp Elearning 101: How to Improve Student Engagement & Communication
WhatsApp E-learning has emerged as a powerful tool to enhance engagement. It offers instant communication and collaboration between students, teachers, and parents.
How to Maintain a High WhatsApp Quality Rating
What is WhatsApp Quality Rating? WhatsApp Quality Rating is a score that shows how people are reacting to your messages. It’s like
How to Leverage WhatsApp for Marketing: 10 Winning Strategies
WhatsApp stands out as a powerful tool for businesses to expand their reach and engage with customers personally. With over 2 billion
How to Use WhatsApp Business API for Broadcasting(Rules)
What is WhatsApp Broadcasting? WhatsApp Broadcasting lets you send a message to many people at once. But unlike groups, people in the
WhatsApp Business App vs. API: A Complete Comparison for Businesses
If you run a business, you might have heard of WhatsApp Business App and WhatsApp Business API. Read this full blog to
How to Send Bulk Messages with WhatsApp Broadcasting
The solution to send bulk WhatsApp broadcasts to unlimited users is the WhatsApp Business API. Launched around the same time as WhatsApp
WhatsApp vs. Email Marketing: Which Is Better for Your Business?
The right communication method can make a huge difference for your business. There are many options, but two popular ones are email
WhatsApp Session vs. Template Messages Explained
Session Messages: All incoming and outgoing messages within the 24-hour window are called session messages These messages can include Any message—text, images,
How to Build a Strong Brand Presence on WhatsApp: 10 Best Practices
What is WhatsApp Marketing? WhatsApp marketing refers to using WhatsApp as a platform to engage with your audience, promote products or services,
Introduction to WhatsApp Cloud API
What is WhatsApp Cloud API? The WhatsApp Cloud API is the cloud-based version of the WhatsApp Business API. It makes access easier
How to set and run Click-to-WhatsApp Ads
Click-to-WhatsApp ads have become a popular way to increase leads to businesses. These ads let businesses chat directly with customers on WhatsApp.
Understanding WhatsApp Business API: An Overview
Facebook launched the WhatsApp Business API in August 2018 to help organizations grow and connect with users more effectively on WhatsApp. The
WhatsApp Lead Generation: Strategies & Best Practices
Nowadays, organizations are always looking for new ways to locate leads. With so many people using WhatsApp, it has emerged as a
How to Verify Your Facebook Business Manager Account
Facebook Business Manager Verification helps confirm that an account belongs to a legitimate business or organization. This verification is essential for gaining
Verify Your WhatsApp Display Name: A Quick Guide
Creating a WhatsApp Business Display name might seem straightforward, but there’s more to it than meets the eye! To ensure your display
Step-by-Step Guide to Creating a WhatsApp Business Account
Nowadays, businesses are always looking for new ways to connect with their customers and make communication easier. One of the best tools
Top 10 Reasons to Integrate WhatsApp Business API
What is WhatsApp Business API? WhatsApp Business API is a powerful solution designed for medium and large enterprises to enhance communication at
Serri x Clapingo: Redefining WhatsApp Marketing Success
Meet Clapingo Clapingo isn’t your average online platform. Think of it as the ultimate English-speaking boot camp for professionals. From customer support
Serri x Masai School: Revolutionizing Whatsapp Marketing Efficiency
Masai School’s Path to Smarter & Efficient Marketing Masai School is a recognized leader in skill-based education, helping bridge the gap between